Position Yourself as the Visible, Credible Authority in Your Space

I help founder-CEOs of service-based businesses step out from behind their company and into a visible leadership role — attracting higher-value clients and opportunities within six months.

You’ve built a successful business, but what got you here isn’t what will take you to the next level. You’re still operating behind the scenes, and you know it’s time to step forward as the visible leader your company needs — without it feeling forced or inauthentic.

That’s exactly the transition I specialize in. As a Chicago-based executive PR and public relations advisor, I work with founder-CEOs of service-based businesses to build their leadership presence, reputation, and communications strategy that positions them as the credible authority in their space, and opens the door to the clients and opportunities they’ve been building toward.

Joanna Broussard, Executive PR Advisor helping founder-CEOs become visible, credible leaders, Chicago.

I’m Joanna Broussard, Principal of The BizMark Group. With over four decades of experience in executive public relations and leadership communications, I’ve guided founder-CEOs and senior leaders through the critical transition from operator to visible, credible visionary, helping them build the presence, reputation, and authority that attracts higher-value clients, stronger opportunities, and consistent growth. And when the unexpected happens — because it always does — my clients are never caught unprepared.

If you’re ready to step into a more visible, credible leadership role, let’s start a conversation.